New Times, New Strategies: Curricular Joint Ventures
Product #: 309527 Copyright: 2003 Author(s): Peter D. Eckel Britany Affolter-Caine Madeleine Green
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This paper explores an emerging type of strategic alliance—the curricular joint venture—that enables colleges and universities to partner with both similar and dissimilar organizations. These partnerships allow institutions to develop new programs, pursue new strategic curricular directions, generate additional revenue, and reposition themselves in the educational marketplace.
The authors chart the unknown territory of curricular joint ventures, profile a variety of forms, and raise questions that help campus leaders make informed choices.
